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Design for Degrowth

Design for Degrowth

The planet has limited resources, so why do we think growth is unlimited?

Resist the "more is better" narrative and design for intentions, slower rhythms, and the whole life cycles.

The planet has limited resources, so why do we think growth is unlimited?

Resist the "more is better" narrative and design for intentions, slower rhythms, and the whole life cycles.

What is it?

What is it?

Design for Degrowth actively challenges the notion of unlimited growth by resisting the impulse or market push to always quickly produce. It prioritises ecological limits, social justice, and well-being of all lives over profit, expansion, and efficiency. In essence, Design for Degrowth is a practice to slow down, sustain, care, and resist.


Degrowth asks designers to shift the focus from creating for the market to creating for communities, from maximising consumption to minimising harm, and from scaling innovation to nurturing maintenance.

Design for Degrowth actively challenges the notion of unlimited growth by resisting the impulse or market push to always quickly produce. It prioritises ecological limits, social justice, and well-being of all lives over profit, expansion, and efficiency. In essence, Design for Degrowth is a practice to slow down, sustain, care, and resist.


Degrowth asks designers to shift the focus from creating for the market to creating for communities, from maximising consumption to minimising harm, and from scaling innovation to nurturing maintenance.

Why Degrowth? Why now?

Why Degrowth? Why now?

Climate breakdown, biodiversity loss, resource depletions, and increasing inequality have exposed the limit of growth-centric economy. Design plays a crucial role in this by accelerating consumption of products and resources.


Degrowth offers a pathway for designers to reevaluate the definition of "success", from market expansion and gains, toward quality of life, planetary boundaries, and well-being.

Climate breakdown, biodiversity loss, resource depletions, and increasing inequality have exposed the limit of growth-centric economy. Design plays a crucial role in this by accelerating consumption of products and resources.


Degrowth offers a pathway for designers to reevaluate the definition of "success", from market expansion and gains, toward quality of life, planetary boundaries, and well-being.

“The thing about growth is that it sounds so good. It’s a powerful metaphor that’s rooted deeply in our understanding of natural processes: children grow, crops grow… and so too the economy should grow. But this framing plays on a false analogy. The natural process of growth is always finite.”

“The thing about growth is that it sounds so good. It’s a powerful metaphor that’s rooted deeply in our understanding of natural processes: children grow, crops grow… and so too the economy should grow. But this framing plays on a false analogy. The natural process of growth is always finite.”

Foundations

Foundations

Critique of Modernism

Modernist design (early-to-mid 20th century) was deeply tied to the modernity project which believed in progress, industry, and the human's power to engineer a future. Degrowth offers a critical counterpoint by questioning the excess of rationalisation, commodification, and ecological domination. Though Degrowth appreciates the gains of Modernism in human rights and scientific knowledge, it rejects the coupling of progress with exponential growth.


Life-Centered Design

While Human-centred design has yielded many improvements, degrowth thinkers would argue that an exclusive focus on the human user can blind design to broader ecological and ethical concerns. Degrowth designers call for empathy to non-humans and future generations. "Design in general should shake the dominance of human-centredness in theory and practice as it is a necessary foundation but too anthropocentric to lead design practice into the future on its own. Design for sustainability transitions should develop ways to give voice to voiceless." Degrowth emphasises shifting to life-centred or planet-centred design where the "user" is not just consumers but the ecosystem.


Appropriate Technology

“Is this technology necessary? Whom does it empower? What are its hidden costs?”

In recent years, the attitude towards design and policy has been grounded in the beliefs that new technologies will solve social and environmental problems, the so-called "techno-solutionism." Degrowth invokes the return to appropriate technology, a concept refined by E.F. Schumacher and Ivan Illich, which is the technology that are small-scale, low-energy, locally-controllable and aligned with well-beings and ecological contexts.


Prosperity and Desire

One underpinning of degrowth is the redefinition of what the "good life" means. Modern design has become preoccupied with creating and shaping people's desire for consumption. Degrowth urges designers to reimagine prosperity and focus on the values to the well-being of the people and community.

Critique of Modernism

Modernist design (early-to-mid 20th century) was deeply tied to the modernity project which believed in progress, industry, and the human's power to engineer a future. Degrowth offers a critical counterpoint by questioning the excess of rationalisation, commodification, and ecological domination. Though Degrowth appreciates the gains of Modernism in human rights and scientific knowledge, it rejects the coupling of progress with exponential growth.


Life-Centered Design

While Human-centred design has yielded many improvements, degrowth thinkers would argue that an exclusive focus on the human user can blind design to broader ecological and ethical concerns. Degrowth designers call for empathy to non-humans and future generations. "Design in general should shake the dominance of human-centredness in theory and practice as it is a necessary foundation but too anthropocentric to lead design practice into the future on its own. Design for sustainability transitions should develop ways to give voice to voiceless." Degrowth emphasises shifting to life-centred or planet-centred design where the "user" is not just consumers but the ecosystem.


Appropriate Technology


“Is this technology necessary? Whom does it empower? What are its hidden costs?”


In recent years, the attitude towards design and policy has been grounded in the beliefs that new technologies will solve social and environmental problems, the so-called "techno-solutionism." Degrowth invokes the return to appropriate technology, a concept refined by E.F. Schumacher and Ivan Illich, which is the technology that are small-scale, low-energy, locally-controllable and aligned with well-beings and ecological contexts.


Prosperity and Desire


One underpinning of degrowth is the redefinition of what the "good life" means. Modern design has become preoccupied with creating and shaping people's desire for consumption. Degrowth urges designers to reimagine prosperity and focus on the values to the well-being of the people and community.

Critique of Modernism

Modernist design (early-to-mid 20th century) was deeply tied to the modernity project which believed in progress, industry, and the human's power to engineer a future. Degrowth offers a critical counterpoint by questioning the excess of rationalisation, commodification, and ecological domination. Though Degrowth appreciates the gains of Modernism in human rights and scientific knowledge, it rejects the coupling of progress with exponential growth.


Life-Centered Design

While Human-centred design has yielded many improvements, degrowth thinkers would argue that an exclusive focus on the human user can blind design to broader ecological and ethical concerns. Degrowth designers call for empathy to non-humans and future generations. "Design in general should shake the dominance of human-centredness in theory and practice as it is a necessary foundation but too anthropocentric to lead design practice into the future on its own. Design for sustainability transitions should develop ways to give voice to voiceless." Degrowth emphasises shifting to life-centred or planet-centred design where the "user" is not just consumers but the ecosystem.


Appropriate Technology


“Is this technology necessary? Whom does it empower? What are its hidden costs?”


In recent years, the attitude towards design and policy has been grounded in the beliefs that new technologies will solve social and environmental problems, the so-called "techno-solutionism." Degrowth invokes the return to appropriate technology, a concept refined by E.F. Schumacher and Ivan Illich, which is the technology that are small-scale, low-energy, locally-controllable and aligned with well-beings and ecological contexts.


Prosperity and Desire

One underpinning of degrowth is the redefinition of what the "good life" means. Modern design has become preoccupied with creating and shaping people's desire for consumption. Degrowth urges designers to reimagine prosperity and focus on the values to the well-being of the people and community.

How Design for Degrowth challenges design

How Design for Degrowth challenges design

Business as usual

Design for Degrowth

Growth is the default measure of success

Growth is the default measure of success

Business as usual

Growth is questioned and sufficiency is valued

Growth is questioned and sufficiency is valued

Design for Degrowth

Global scalability

Global scalability

Business as usual

Local adaptation and contextual responsiveness

Local adaptation and contextual responsiveness

Design for Degrowth

Ownership and intellectual property

Ownership and intellectual property

Business as usual

Knowledge sharing, open source, commoning

Knowledge sharing, open source, commoning

Design for Degrowth

Optimisation of user flow and engagement

Optimisation of user flow and engagement

Business as usual

Invitation to slowness, friction, and reflection

Invitation to slowness, friction, and reflection

Design for Degrowth

Rapid prototyping and constant iteration

Rapid prototyping and constant iteration

Business as usual

Thoughtful, slower cycles prioritising longevity

Thoughtful, slower cycles prioritising longevity

Design for Degrowth

Individual "users"

Individual "users"

Business as usual

Communities, ecologies, and relationships

Communities, ecologies, and relationships

Design for Degrowth

Designed obsolescence

Designed obsolescence

Business as usual

Repairability and longevity as design priorities

Repairability and longevity as design priorities

Design for Degrowth

The 8 R's Framework

The 8 R's Framework

from Serge Latouche's 2009, Farewell to Growth

1

Re-evaluate

Look inwards and examine dominant values and priorities by questionings the relentless pursuit of economic growth

Look inwards and examine dominant values and priorities by questionings the relentless pursuit of economic growth

2

Reconceptualise

Shifting perspectives from purely materialistic to holistic understanding of design and production that encompasses social, ecological, and spiritual dimensions.

Shifting perspectives from purely materialistic to holistic understanding of design and production that encompasses social, ecological, and spiritual dimensions.

3

Restructure

Change economic systems and institutions to support more equitable and sustainable lifeways

Change economic systems and institutions to support more equitable and sustainable lifeways

4

Redistribute

Address fairness in distribution of wealth and resources to ensure everyone's basic needs are met

Address fairness in distribution of wealth and resources to ensure everyone's basic needs are met

5

Relocate

Shift economic activities towards local production and consumption to reduce footprints and strengthen autonomy

Shift economic activities towards local production and consumption to reduce footprints and strengthen autonomy

6

Reduce

Cut down energy and material consumption and avoid overproduction and waste

Cut down energy and material consumption and avoid overproduction and waste

7

Reuse

Extend the lifespan of products and reduce wastes by promoting repairs, repurposing, and sharing economy

Extend the lifespan of products and reduce wastes by promoting repairs, repurposing, and sharing economy

8

Recycle

Implement systems to recycle wastes into new materials, though this should be the last resource after Reduce and Reuse

Implement systems to recycle wastes into new materials, though this should be the last resource after Reduce and Reuse

Examples of Design for Degrowth

Examples of Design for Degrowth

Further reading

HOW TO CONDUCT AN ETHNOGRAPHY?

HOW TO CONDUCT AN ETHNOGRAPHY?

HOW TO CONDUCT AN ETHNOGRAPHY?

by Dylan Newell

by Dylan Newell

by Julia Nakanishi

by Julia Nakanishi

by A. Idil Gaziulusoy and Eeva Houtbeckers

by A. Idil Gaziulusoy and Eeva Houtbeckers

Have experience with this method?

Have experience with this method?

We welcome contributions from practitioners, researchers, and educators who’ve worked with this method in practice. Help expand our collective knowledge by sharing your perspective.

We welcome contributions from practitioners, researchers, and educators who’ve worked with this method in practice. Help expand our collective knowledge by sharing your perspective.